Chris Zauner

E-Commerce, Online Marketing & SEO

Internet & new media evangelist
Research leads to knowledge, application leads to success.



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E-Commerce Manager

Weekend Online GmbH: weekend shop, weekend markt

2015-2017

Co-Founder of E-Commerce Departement. Responsible for all areas, from strategic development to operational implementation.

SEO

Weekend Online GmbH: weekend.at, wohnnet.at, gutekueche.at, et al.

2014-2015

SEO for all platforms including weekend.at, wohnnet.at, gutekueche.at, chefinfo.at, etc as well as supporting corporate publishing clients like saturn, mediamarkt or lagerhaus.

CTO

KONGY, The Konjac Sponge

2013-2014

Platform selection and technical design of startup infrastructure including: setup of Webshop-, CRM-, HRM-, Information- and Business-Software.

Senior SEO Project Manager

Improove

2010 - 2013

Strategic and operational Search Engine Optimization (SEO), Key Account Management & Leading a team of 4-5 SEO Project Managers. Auditing the all key areas of the SEO discipline, creating the right strategy and executing plan for all those areas.

Research Assistant

Institue for Management Information Systems - WU Vienna

2007 - 2009

Lector and researcher: e-commerce & online marketing

Database Developer

South Pacific Viscose - South Pacific Viscose/Indonesia

2006

Database Developing in MS SQL-Server for the Human Resource Departement

Lector

University of Applied Science (FH Technikum Wien)

since 2015

lectures: e-commerce, e-business

Lecturer

BFI Wien

2014 - 2015

lectures: SEO, Social Media Management

Lector

Institue for Management Information Systems - WU Vienna

2007 - 2009

lectures: e-commerce, information management software, online marketing

Strategic SEO Portfolio

  • andritz-logo
  • db-logo
  • insead-logo
  • nw-logo
  • ams-logo
  • lstmk-logo
  • rg-logo
  • worba-logo
  • sk-logo
  • lh-logo

Operative SEO Portfolio

Weekend Magazin - Lifestyle Magazine

SEO

since 2015

KONGY Konjac Sponge - Online Shop

Webmaster, SEO, Inbound Marketer

since 2013

Implementation of WordPress and integration as e-commerce system

Naturkosmetik Shop BioTiful - Naturkosmetik Online-Shop

Webmaster, SEO, Inbound Marketer

since 2010

Implementation of Prestashop e-commerce system
Search Engine Marketing, Affiliate Marketing, SEO & Social Media Marketing

Biotiful Blog - Blog about organic cosmetics

Webmaster, Online Marketer

since 2009

Responsibilities:
Implementation of Wordpress
SEO
Social Media Marketing
Online PR

Hofbrauerei Kaltenböck - Private brewery

Technical Consultant, Webdesign, Webmaster

2007, 2010

Responsibility:
Implementation of Content Management System Joomla

MIS - University deptartment site

Webmaster

2007 - 2009

Responsibilities:
Website Maintenance (OpenACS)
Online PR
Person in charge of content

Weekend Gutschein Shop - E-Commerce

since 2017

 

Die Übersiedler - Moving Company

 

2015 - 2016

Weekend Corporate Publishing - Publishing House

since 2015

 

  • Online Marketing

  • Search Engine Optimization
  • Search Engine Advertising
  • Inbound Marketing
  • Social Media Marketing
  • CMS

  • Wordpress
  • Joomla
  • SpunQ
  • Drupal
  • E-Commerce

  • Prestashop
  • Woocommerce
  • Amazon Marketplace
  • Hybris

 

  • Specialities

  • Google Analytics
  • Google Tag Manager
  • Google Optimize
  • Science

  • R
  • SPSS
  • NVivo
  • Programming

  • HTML, CSS
  • PHP, JavaScript
  • C++, Pascal, Assembler

WU Vienna - Vienna, Austria

PhD studies in Economics and Management Information Science (MIS)

Majors in: MIS, Online Marketing Communications and Marketing Analytics

Thesis: Online Marketing Communications for Microbusinesses

 

Lucerne University of Applied Sciences & Arts - Lucerne, Switzerland

Diploma studies in Economics

Majors in: Event- & Marketingmanagement, Cultural Management, and Journalism

 

Krumay, Barbara; Zauner, Christoph; and Brandtweiner, Roman:
The Impact Of Virtual Communities On E-loyalty. A Conceptual Framework
(2009). MCIS 2009 Proceedings. Paper 118. (more info)


Chvatal, Michael (2008):
Kritische Evaluierung der Kommunikationswege und Methoden von Firmen mit deren Kunden und Intermediän am Beispiel der Wiener Stadtwerke.
(more info)


Hinz, Michael (2008):
Affiliate Programme - Ein Referenzmodell füs der Tourismus- und Freizeitbranche zu internetbasierten Partnerprogramme.
(more info)


Klammsteiner, Roland (2008):
Der Einfluss von barrierefrei gestalteten Web-Seiten auf den Unternehmenserfolg am Beispiel des Online-Buchhandels.
[Abstract (DE&EN)]


Koisser, Markus Ewald (2008):
IT-Direktmarketing für Ausbildungsdienstleister - Geeignete CRM-Strategie.
(more info)


Polt, Christian (2009):
Product Placement in the B2C-E-Commerce - Displayed on the Product Placement Efforts of Be-mag.com.
(more info)


Vlcko, Tomas (2009):
Keyword advertising - A reference model for SMEs shown by the example of the music industry.
[Abstract-DE, Abstract-EN]


Wührer, Markus (2007):
MIS Marketing - Am I Qualified?


Mittermayr, Michael (2008):
Viral Approaches in International Higher Educational Marketing.


Koisser, Markus Ewald (2008):
WU-Online-Marketing


Reisenhofer, Michael (2008):
Development of an Online Advertising Campaign for a Master Studies program of a University


Jovanovic, Bojan (2008):
Web Communities Building for Micro Business


Fatema Mehrina Amin (2009):
Erfolgreiche Durchführung einer Videoseeding-Kampagne im Online-Bereich anhand eines Vorgehensmodells


Bulut, Cevdet (2009):
Implementierung des Extranet-Auftritts für den Bereich K-GVO-G der Volkswagen AG basierend auf einem Content Management System (CMS)


Hielscher, Tobias (2009):
Kritische Analyse des gemeinsamen Web-Auftrittes des Instituts für Betriebswirtschaftslehre & Wirtschaftsinformatik sowie des Instituts für Wirtschaftsinformatik & Neue Medien


Chris Zauner - (c) 2015 - 2016