Chris Zauner

SEO, Online Marketing & E-Business

Internet & new media evangelist
Research leads to knowledge, application leads to success.



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In-House SEO

Weekend Online GmbH

2015

SEO for all platforms including weekend.at, wohnnet.at, gutekueche.at, chefinfo.at, etc as well as supporting corporate publishing clients like saturn, mediamarkt or lagerhaus.

CTO

KONGY, The Konjac Sponge

2014

Platform selection and technical design of the complete startup, infrastructure including: setup of Webshop-, CRM-, HRM-, Information- and Business-Software.

Senior SEO Project Manager

Improove

2011 - 2013

Key Account Management & Leading a team of 4-5 SEO Project Mangers. Auditing the all key areas of the SEO discipline, creating the right strategy and executing plan for all those areas. Assisting other closely related disciplines and execution of strategies to ensure marketing tactics are integrated with SEO efforts.

SEO Project Manager

Improove

2010

Strategic and operational Search Engine Optimization (SEO) for medium-sized and big companies around the world
Industries: startups, e-commerce, finance, education, technology, medicine, government

Research Assistant

Institue for Management Inforamtion Systems - WU Vienna

2007 - 2009

Lector and researcher: e-commerce & online marketing

Database Developer

South Pacific Viscose - South Pacific Viscose/Indonesia

2006

Developing a database in MS SQL-Server for the Human Resource Departement

Weekend Magazin - Lifestyle Magazine

SEO

since 2015

KONGY Konjac Sponge - Online Shop

Webmaster, SEO, Inbound Marketer

since 2013

Implementation of WordPress and integration as e-commerce system

Naturkosmetik Shop BioTiful - Naturkosmetik Online-Shop

Webmaster, SEO, Inbound Marketer

since 2010

Implementation of Prestashop e-commerce system
Search Engine Marketing, Affiliate Marketing, SEO & Social Media Marketing

Biotiful Blog - Blog about organic cosmetics

Webmaster, Online Marketer

since 2009

Responsibilities:
Implementation of Wordpress
SEO
Social Media Marketing
Online PR

Hofbrauerei Kaltenböck - Private brewery

Technical Consultant, Webdesign, Webmaster

2007, 2010

Responsibility:
Implementation of Content Management System Joomla

MIS - University deptartment site

Webmaster

2007 - 2009

Responsibilities:
Website Maintenance (OpenACS)
Online PR
Person in charge of content

Die Übersiedler - Moving Company

 

since 2015

Weekend Corporate Publishing - Publishing House

since 2015

 

  • Online Marketing

  • Search Engine Optimization
  • Search Engine Advertising
  • Inbound Marketing
  • Social Media Marketing
  • CMS

  • Wordpress
  • Joomla
  • SpunQ
  • Drupal
  • E-Commerce

  • Prestashop
  • Magento
  • Wordpress Cart
  • Hybris

 

  • Specialities

  • Google Analytics
  • Woopra
  • Market Samurai
  • Science

  • R
  • SPSS
  • NVivo
  • Programming

  • HTML, CSS
  • PHP, JavaScript
  • C++, Pascal, Assembler

WU Vienna - Vienna, Austria

PhD studies in Economics and Management Information Science (MIS)

Majors in: MIS, Online Marketing Communications and Marketing Analytics

Thesis: Online Marketing Communications for Microbusinesses

 

Lucerne University of Applied Sciences & Arts - Lucerne, Switzerland

Diploma studies in Economics

Majors in: Event- & Marketingmanagement, Cultural Management, and Journalism

 

Krumay, Barbara; Zauner, Christoph; and Brandtweiner, Roman:
The Impact Of Virtual Communities On E-loyalty. A Conceptual Framework
(2009). MCIS 2009 Proceedings. Paper 118. (more info)


Chvatal, Michael (2008):
Kritische Evaluierung der Kommunikationswege und Methoden von Firmen mit deren Kunden und Intermediän am Beispiel der Wiener Stadtwerke.
(more info)


Hinz, Michael (2008):
Affiliate Programme - Ein Referenzmodell füs der Tourismus- und Freizeitbranche zu internetbasierten Partnerprogramme.
(more info)


Klammsteiner, Roland (2008):
Der Einfluss von barrierefrei gestalteten Web-Seiten auf den Unternehmenserfolg am Beispiel des Online-Buchhandels.
[Abstract (DE&EN)]


Koisser, Markus Ewald (2008):
IT-Direktmarketing für Ausbildungsdienstleister - Geeignete CRM-Strategie.
(more info)


Polt, Christian (2009):
Product Placement in the B2C-E-Commerce - Displayed on the Product Placement Efforts of Be-mag.com.
(more info)


Vlcko, Tomas (2009):
Keyword advertising - A reference model for SMEs shown by the example of the music industry.
[Abstract-DE, Abstract-EN]


Wührer, Markus (2007):
MIS Marketing - Am I Qualified?


Mittermayr, Michael (2008):
Viral Approaches in International Higher Educational Marketing.


Koisser, Markus Ewald (2008):
WU-Online-Marketing


Reisenhofer, Michael (2008):
Development of an Online Advertising Campaign for a Master Studies program of a University


Jovanovic, Bojan (2008):
Web Communities Building for Micro Business


Fatema Mehrina Amin (2009):
Erfolgreiche Durchführung einer Videoseeding-Kampagne im Online-Bereich anhand eines Vorgehensmodells


Bulut, Cevdet (2009):
Implementierung des Extranet-Auftritts für den Bereich K-GVO-G der Volkswagen AG basierend auf einem Content Management System (CMS)


Hielscher, Tobias (2009):
WKritische Analyse des gemeinsamen Web-Auftrittes des Instituts für Betriebswirtschaftslehre & Wirtschaftsinformatik sowie des Instituts für Wirtschaftsinformatik & Neue Medien


Chris Zauner - (c) 2015 - 2016